Every year, school leavers pick up and throw away thousands of lavishly produced prospectuses. They know they can find the information they need online. With our design partners Bond And Coyne, we were able to create something much more engaging.
Instead of an unread brochure style prospectus, the new AUB prospectus is a wrapped deck of interlocking cards that students can slot together and create imaginative structures. Our copy is short and evocative, designed to capture the spirit of AUB.