Persuasive writing
Here at A Thousand Monkeys, we believe that all copywriting should be persuasive. Copy has a goal – whether that’s sales, clicks, or...
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Chris Silberston
- 4 min
The persuasive techniques most copywriters don't want you to know
Much of copywriting is more science than art. It’s taking proven techniques and applying them towards a goal – whether that’s grabbing...
Chris Silberston
- 6 min
5 steps to build trust through language
Other than having a good product or service, there’s probably nothing more important to your business than earning the trust of your...
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- 6 min
To dee-dum or dum-dee that is the question.
Words are musical. When we read a book, we don’t just absorb the meaning – we hear a voice in our heads making sense of things. If your...
Chris Silberston
- 3 min
Selling Scunthorpe. The secrets of great travel writing.
We’ve been rewriting the content for a luxury travel company. So we’ve been thinking about what makes engaging holiday copy. Sometimes...
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