Sharper Storytelling
Stories evoke emotions, inspire passion, even influence the course of history. Imagine if you could harness that power in your marketing.
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Internal emails. Funding bids. Annual reports. Storytelling techniques engage readers and build brand loyalty, whatever the format. Storytelling isn't just for case studies. Join us to learn the practical applications of this timeless art.
We help teams:
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Unravel the mystique of storytelling and its power over us
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Break down the building blocks common to most stories
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Identify good stories from across your organisation
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Learn how the language of storytelling influences your readers
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Build a toolkit of storytelling structures to use in any media
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"Very engaging and relevant - tips to try out immediately!"
Communications Officer
Arts Council England
A very interesting and thought-provoking session. I'll certainly be putting some of the techniques into practice.
Marketing Manager
Civica
